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Rules | Actions

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Last updated 4 months ago

Set up actions

After defining the conditions, you can set up one or multiple actions that will occur when those conditions are met. These actions can be one of the following:

  • Slack Notification: Send a message to a specific Slack channel to notify about the triggered rule. You'll have to select a channel in the dropdown.

  • Activate: Turn On a campaign, ad set, or ad

  • Pause: Turn Off a campaign, ad set, or ad

  • Budget Adjustment (%): Modify the budget by a specific amount or percentage (e.g., increase the budget by 10%). It can be applied to Daily or Lifetime Budget

  • Set a specific Budget Adjustment (currency): Set a new daily budget with a fixed value

  • Webhook: Trigger a webhook to initiate custom actions, such as adding a prefix to an ad name after it is paused. (Webhook setup requires CSM involvement.)

Actions Per Case: You can set different actions for each case, allowing for more flexibility in only one rule.

Create actions