Managing the sheet

Duplicating Rows

Click the Duplicate Row icon to copy values from an existing ad row (except assets) and prepare additional ads.

Hiding optional fields' columns

You can hide any optional fields that you would like to leave empty.

For Single image or video and Carousel ads those are the three ad copy fields and the Display URL field.

Filtering

In order to keep a clean Launch Sheet, you can filter by status or Last modified. Alternatively, you may duplicate your new Launch Sheet with all its settings to prepare and launch a new batch of ads.

Bulk-Selection

You can bulk-select multiple rows by clicking into the first row you want to select and then while holding Shift, clicking the last row. All rows in between the first and last row will be selected.

Settings

Change your Launch Sheet's settings by clicking on Settings in the top right corner.

You can navigate back to your Launch Sheet or Sheets Overview page via the Bread Crumbs.

General

Edit your Sheet name and change the main folder.

Default Values

You can change any of the default values. Please be aware that all new ads generated will use these settings but previous ads will not be updated.

Creative Optimizations

Choose your default Advantage+ Creative and Multi-Advertiser Ads settings. Per default, all of Meta's suggested optimizations will be turned off.

Please be aware that all new ads generated will use these settings but previous ads will not be updated.

Advanced

Collection Ad Settings

Overwrite the default Product headline and description that get displayed below the catalog item image.

This will replace the advanced options in each of your Collection Ads' Instant Experience giving you the option to use a free text input or one of Meta's Catalog fields.

Please note that it is required to wrap any of the catalog fields into double curly brackets, e.g. {{product.price}}. You can also enter any other text.

Single Image or Video Ad

Any sheet can now used custom Placement Customisation for Single Image and Single Video ads.

This means if you want to use a 1:1, 9:16 and 4:5 asset where only 4:5 gets used for IG Feed, you can simply do this in the Sheet settings as shown below.

Removing Text from Stories/Reels

This feature removes all Primary Text for all placements that are defined for the Second Asset. The text removal takes place based on the 2nd asset irrespective of which placements you have selected for it. Make sure the second asset placements include all Stories and Reels placements for which you want the Primary Text to be removed.